Online MBA in Digital Marketing: Fees, Top Colleges, Admission 2026, Syllabus & Career Scope

Online MBA in Digital Marketing: An Online Master of Business Administration in Digital Marketing is a 2 year postgraduate course that helps students learn how businesses promote their products and services using digital platforms. The program covers areas such as social media marketing, search engine optimization (SEO), online advertising, content marketing, email campaigns and website analytics. It is a good option for students and working professionals who want to study online, as it offers flexible classes and the freedom to learn from any location.

To take admission in an Online MBA in Digital Marketing, candidates should have completed a bachelor’s degree from a recognized university, usually with at least 45-50% marks, depending on the institution. Some universities may ask for prior work experience or conduct an online entrance test or interview. The total course fee generally ranges from INR 30000 to INR 80000 for the entire program, based on the university. Many institutions also provide scholarships, easy installment plans and special fee benefits for women candidates, working professionals and early applicants.

Several Indian universities offer an Online MBA in Digital Marketing, and the admission process is completely online through the official university websites. Well-known options include NMIMS Online, Amity University Online, Jain University Online, UPES Online and DY Patil University Online.

About Online MBA in Digital Marketing Course

An Online MBA in Digital Marketing is a postgraduate course that teaches students how businesses promote their products and services online. It focuses on simple and practical topics like social media marketing, online ads, search engines, email marketing and websites. The program is completed in 2 years and is taught fully online in 4 semesters, which makes it easy for students and working professionals to study from anywhere.

The course includes basic management subjects along with digital marketing topics. Students learn subjects such as Management Basics, Marketing Management, Financial Management, Consumer Behaviour, Digital Marketing, SEO, Social Media Marketing, Content Marketing and Online Advertising. Most universities follow a credit system, and students usually earn 90 to 120 academic credits by the end of the program.

After completing an Online MBA in Digital Marketing, students can work as Digital Marketing Executive, SEO Executive, Social Media Manager, Content Manager or Online Marketing Manager. The starting salary is usually between INR 3.5 and 10.5 lakh per year, depending on skills and experience. Job opportunities are available in digital marketing agencies, e-commerce companies, IT firms, startups and large brands.

Online MBA in Digital Marketing Admission 2026

For the January 2026 session, many reputed universities are opening admissions for the Online MBA in Digital Marketing. Institutions such as LPU Online, Amity University Online, Manipal University Online and others are inviting students to apply, with the expected final date for enrollment being 31 March 2026. Admissions are handled completely through online mode, allowing candidates to apply from anywhere without visiting the campus. Fee payment can be done easily using online methods such as UPI, net banking, debit or credit cards. Before applying, students should download the university prospectus to clearly understand the course structure, fees and admission guidelines.

To support students financially, most universities offer scholarships and fee reductions for the Online MBA in Digital Marketing. These benefits are generally provided to high-performing students, working professionals, women applicants, defense background candidates, differently-abled students and those belonging to reserved categories.

At the time of registration candidates must submit an application fee, which is usually non-refundable. The registration charge commonly falls between INR 550 and INR 1550, depending on the university’s policies.

Online MBA in Digital Marketing Eligibility

To apply for an Online MBA in Digital Marketing, candidates must meet the basic eligibility rules set by the university. Applicants should have the required minimum qualification for the program and can enroll in only one course at a time. Admission is usually based on merit and no entrance exam is required for most universities. Students are advised to carefully read all admission guidelines before submitting the application form.

• Educational Requirement: Candidates must have completed a graduate degree in any stream from a recognized institution. Those who have studied subjects related to business, marketing, media or technology may find the course easier to follow, but students from all backgrounds are eligible.
• Marks Criteria: Most universities require at least 45%-50% marks at the undergraduate level. Students from reserved categories are usually given relaxation in marks as per institutional rules.
• Age Eligibility: There is no age restriction, so the program is open to both fresh graduates and experienced professionals.
• Professional Experience: Work experience is not a compulsory requirement, though applicants with prior exposure to marketing, sales, digital platforms or business roles may benefit during the course.
• Reservation Benefits: Applicants from SC/ST/OBC/EWS/PwD categories can avail of reservation and fee benefits in line with government and university admission policies.

Online MBA in Digital Marketing Fees

Top Colleges For Online MBA in Digital Marketing

Manav Rachna University Online MBA in Digital Marketing

Manav Rachna University Online is inviting candidates to pursue an MBA in Digital Marketing through online mode for the January session 2026. Students who want to apply online have to fill out the online application form with in an expected last date of 31 March 2026. 2 years, which is divided into 4 semesters, is the total duration required to complete thai postgraduate program.

The selection of the candidate is based on the qualifying marks scored in the bachelor’s degree from a reputed university. The total credit score offered by the university is 102 academic scores. The program fee for the Online MBA in Digital Marketing is INR 26000 per semester.

KL University Online MBA in Digital Marketing

KL University is welcoming candidates to opt for the Online MBA in Digital Marketing program and the expected deadline to get enrolled for the January 2026 session is 31 March 2026. Graduates in any discipline with a minimum aggregate marks of 50% are eligible to get admission.

INR 65500 is the total course fee set by the KL University online for the MBA in Digital Marketing program. Students usually take a duration of 2 years, which is spread across 4 semesters, to complete the program.

Online MBA in Digital Marketing Syllabus

First Year

Second Year

Online MBA in Digital Marketing Admission Process

• Step 1: Visit the official website of the university offering the Online MBA in Digital Marketing program.
  
• Step 2: Register by creating a new account with your name, email ID, and mobile number.
• Step 3: Fill in the online application form with your personal and educational details and select Digital Marketing as your specialization.
  
• Step 4: Upload clear scanned copies of required documents such as academic certificates, ID proo,f and a recent passport-size photograph.
  
• Step 5: Pay the application fee using online payment methods like UPI, debit/credit card, net banking or NEFT.
  
• Step 6: Check all the entered details carefully and submit the application form.
  
• Step 7: Save or print the application confirmation and fee receipt for future reference.
  
• Step 8: The university will review your application and inform you about the admission status through email or the student portal.

Documents Required 

• Recent passport-size photograph
• Scanned copy of signature
• Class 10 mark sheet and certificate
• Class 12 mark sheet and certificate
• Bachelor’s degree mark sheets (all semesters/years)
• Provisional certificate
• Valid government ID proof (Aadhaar card / PAN card / Passport / Voter ID)
• Work experience certificate (if required by the university)
• Caste or category certificate (for reserved category students, if applicable)
• Disability certificate

Online MBA in Digital Marketing Career Opportunities

An Online MBA in Digital Marketing opens up many exciting career opportunities in today’s fast-growing digital world. After completing this course, graduates can work as Digital Marketing Manager, SEO Executive, Social Media Manager, Content Marketing Manager, Performance Marketing Executive, Email Marketing Specialist or Brand Strategist.

Career options are not limited to one sector. Graduates can find jobs in IT companies, e-commerce firms, digital marketing agencies, startups, media houses and multinational companies. Many students also choose freelancing or start their own digital marketing agency or online business after gaining experience. The salary after an Online MBA in Digital Marketing usually starts from INR 3.5 to 10.5 lakh per year and can go much higher with skills and experience.

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